Media and entertainment companies operate in highly competitive markets driven by content velocity, audience engagement, and digital monetization. Salesforce enables media organizations to better understand audiences, personalize engagement, and streamline advertising and subscription operations.
Alphaleo helps media companies build connected Salesforce platforms that power audience insights, engagement, and monetization.
- Subscriber and household 360° profiles
- Subscription, package, and entitlement management
- Digital selfservice for account changes and preferences
- Engagement tracking across web, mobile, and OTT platforms
- Account and opportunity management for agencies and brands
- Inventory, campaign, and order management workflows
- Revenue share, contracts, and billing visibility
- Partner and reseller portals for collaboration
- Personalised recommendations and offers based on behaviour and preferences
- Campaign and journey orchestration through Marketing Cloud
- Loyalty and rewards integration for repeat engagement
- Analyse current subscriber, advertiser, and content workflows, as well as data fragmentation across systems.
- Configure Salesforce data models to represent subscribers, accounts, campaigns, and inventory in a unified way.
- Integrate with billing, adservers, streaming platforms, and analytics tools; enable journeys, notifications, and selfservice.
- Use analytics and AI to refine targeting, offers, and campaign performance, improving yield and engagement.
- Richer understanding of audience behaviour and value
- Improved advertiser experience and campaign execution
- Increased ARPU and lifetime value through targeted offers and bundles
- Reduced operational friction across sales, operations, and finance
- Stronger brand loyalty through consistent, personalised engagement
- Domain familiarity across broadcast, OTT, publishing, and digital media
- Salesforce expertise spanning Sales, Service, Marketing, and Experience Cloud
- Ability to connect media platforms, adtech, and data sources into one view
- Outcomefocused delivery, measured by engagement, yield, and retention metrics
Our Industries
Government & Public Sector
Transforming public services with secure, citizen-centric digital solutions.
Telecommunications
Driving connectivity, innovation, and customer engagement.
Retail
Reimagining retail with seamless, customer-first digital experiences
Manufacturing
Accelerating production excellence through smart, data-driven operations.
Travel & Hospitality
Delivering modern, personalized experiences for travelers and guests.
Financial Services
Accelerating digital transformation with compliance-ready, scalable solutions.
Our Partners
Alphaleo collaborates with industry-leading technology providers to deliver best-in-class results. Our partnerships enable seamless integration, enhanced automation, and maximum value for clients. Key partners include Salesforce, DocuSign, HubSpot, Zoho, HCL Software, Commercetools, BigCommerce, Databricks, JFrog, MuleSoft, Celigo, SnapLogic, and Blackthorn, powering our solutions with proven expertise and reliability.
Our Strategic Partnerships
The Alphaleo Lens
Our stories, strategies, and innovation from our experts
Trusted by Industry Leaders
Real words from brands that rely on our expertise