Overview
In today’s experience-driven economy, marketing success depends on how well organizations connect data, channels, and customer intent in real time. Alphaleo’s Martech Services help enterprises modernize their marketing operations by building intelligent, scalable, and insight-led engagement platforms powered by Salesforce Marketing Cloud and Marketing Cloud on Core.
As a Salesforce Partner with strong delivery capabilities across Australia and India, Alphaleo enables marketing teams to move beyond siloed campaigns to orchestrated, omnichannel customer journeys. We help brands unify customer data, personalize interactions at scale, automate engagement across touchpoints, and continuously optimize performance while ensuring governance, compliance, and measurable ROI.
Whether you are modernizing legacy marketing systems, scaling digital campaigns, or aligning marketing closely with sales and service, Alphaleo helps you turn Martech into a strategic growth engine.
Our Offerings
- Email Studio – Personalized, automated email campaigns with advanced segmentation
- Journey Builder – Orchestrated, multi-step customer journeys across channels
- Mobile Studio – SMS, push notifications, and mobile engagement
- Social Studio (where applicable) – Social listening and engagement
- Advertising Studio – Audience targeting and activation across ad platforms
Marketing Cloud on Core (Account Engagement & Data Cloud Aligned)
Marketing Cloud on Core enables tighter alignment between CRM data and marketing execution, delivering real-time, context-aware personalization.
Alphaleo enables:
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Native use of Salesforce CRM data for marketing activation
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Real-time personalization powered by unified customer profiles
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Closer alignment between marketing, sales, and service teams
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Scalable campaign execution with simplified architecture
Martech Advisory & Enablement
- Martech strategy and roadmap design
- Platform selection and rationalization
- Data readiness and customer data strategy
- Marketing automation maturity assessment
- Ongoing optimization and managed services
Our Approach
Discover & Define
We assess your marketing goals, customer journeys, data landscape, and existing tools to define a clear Martech vision aligned to business outcomes.
Design & Architect
We design scalable Salesforce Marketing Cloud and Core architectures focused on performance, personalization, and governance.
Build & Integrate
Our teams configure platforms, integrate CRM and third-party systems, and enable automated journeys with clean, actionable data.
Govern & Scale
We establish best practices, compliance frameworks, and operating models to ensure long-term scalability and adoption.
Activate & Optimize
We launch campaigns, enable teams, and continuously optimize journeys using analytics, AI-driven insights, and performance metrics.
Business Impact
- Higher customer engagement through personalized, real-time interactions
- Improved marketing ROI with data-driven targeting and automation
- Faster campaign execution with streamlined processes and tools
- Better alignment between marketing, sales, and service
- Scalable marketing operations that support growth across regions and channels
- Actionable insights from unified customer data and performance analytics
Why Alphaleo
- Salesforce Partner Expertise, across Marketing Cloud and Core platforms
- Strong presence in Australia & India, enabling global delivery with local context
- End-to-end Martech capabilities, advisory, implementation, and optimization
- Deep CRM-first approach, ensuring marketing is tightly integrated with sales and service
- Enterprise-grade governance and scalability
- Outcome-focused delivery, aligned to measurable business value
Our Industries
Government & Public Sector
Transforming public services with secure, citizen-centric digital solutions.
Telecommunications
Driving connectivity, innovation, and customer engagement.
Retail
Reimagining retail with seamless, customer-first digital experiences
Manufacturing
Accelerating production excellence through smart, data-driven operations.
Travel & Hospitality
Delivering modern, personalized experiences for travelers and guests.
Financial Services
Accelerating digital transformation with compliance-ready, scalable solutions.
Partners
Our Partners
Alphaleo collaborates with industry-leading technology providers to deliver best-in-class results. Our partnerships enable seamless integration, enhanced automation, and maximum value for clients. Key partners include Salesforce, DocuSign, HubSpot, Zoho, HCL Software, Commercetools, BigCommerce, Databricks, JFrog, MuleSoft, Celigo, SnapLogic, and Blackthorn, powering our solutions with proven expertise and reliability.
Our Strategic Partnerships
Blogs
The Alphaleo Lens
Our stories, strategies, and innovation from our experts
Testimonials
Trusted by Industry Leaders
Real words from brands that rely on our expertise
CIO, A leading Hospitality Chain in Asia
"Alphaleo’s team guided us through every stage of our Sales Cloud implementation. Their expertise helped us redesign our sales processes for maximum efficiency and ensured seamless integration with our existing tools. Thanks to their support, we now have complete visibility into our sales pipeline and faster deal closures."
Chief Digital Officer, A Manufacturing Major in Australia
"Working with Alphaleo on our AI and Data initiatives was truly transformative. Their data-driven approach unlocked insights we didn’t know existed, helping us personalize our customer experiences and optimize our operations. The collaborative process and the ROI exceeded our expectations."
VP, IT at a well known Telecommunication Major
Alphaleo delivered on their promise of a fully integrated enterprise solution. Their deep understanding of complex systems enabled us to connect multiple platforms, eliminating silos and automating workflows across departments. We are now much more agile and responsive to business changes."